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DAY ONE Group

The creator business hub

A DAY ONE Group company

Creators are running real businesses with tools built for everyone else. Poppi Social carries every brand deal from first pitch to final payment in one workspace.

Poppi Social logo

The problem

One brand deal can touch ten tools: DMs, email, spreadsheets, files, contracts, invoices and a calendar. Things get missed, and time goes on admin instead of content.

Getting paid is the sharpest pain. Most creators have been paid late or had payment issues with a brand.

What Poppi Social does

Poppi Social brings brand CRM, deliverables, approvals, invoicing, a media library and income tracking into one place, so each deal moves from pitch to payment without switching apps.

It’s the business layer behind the content, not another social scheduler. Creators start with free tools such as a rate calculator and invoice generator, then a 60-day free trial with no credit card needed.

The creator business hub: everything in one place, from first pitch to final payment.Select the diagram to view it full size

One workflow for every deal

  1. Pitch

    Send and manage opportunities.

  2. Negotiate

    Keep terms in one thread.

  3. Contract

    Templates and e-sign.

  4. Deliver

    Files and deadlines on track.

  5. Approve

    Share links for sign-off.

  6. Get paid

    Invoice and track what’s owed.

What creators get

More income

Find and win more brand deals.

Less admin

One workflow replaces fragmented tools.

More time creating

Focus on content, not paperwork.

Clarity and control

Know what’s earned, paid and pending.

Where it’s heading

The starting point is the individual creator. Next come creator teams for managers and agencies, then tools for brands and creator commerce, including payments and insights.

Where Poppi Social is heading: creators first, then creator teams and brands.Select the diagram to view it full size

Where it is today

  • Beta live at poppisocial.app
  • 15+ creators on the 60-day trial

In the group

Club and agent networks across the group give Poppi Social a direct route to creators.

The market

6mAustralians earn from content, goods or services online
87%of creators have been paid late or had payment issues

Sources: Adobe via Mediaweek; Campaign.

Running a business that needs a commercial team?

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